Google Analytics: A different perspective on Belgium

Belgium is about to reach a accord to form a government after a 536 day impasse, as we could read on bloomberg today. “A cut in Belgium’s credit rating by Standard & Poor’s last week triggered the final push to end the stalemate between Dutch and French speakers that had threatened to tear the country apart.”

Whilst I follow this news and seen some of Belgium a few times, it never so clearly showed to me how divided the country is until unitedstyles was featured in a article (click here to read) on de standaard, a Flemish tabloid sized newspaper.

At unitedstyles, and most other webshops, we use software to track where our visitors come from, in our case Google Analytics. You can see your visitors per country, but also per city. When I was just browsing around and took a peek at our Belgium traffic, I couldn’t believe what I was seeing:

I figured when the article came out, visitors would mostly come from the Flemish side, which is Dutch speaking. But besides one single dot for the French speaking part, all our visits came from the Flemish north!

Ofcourse I hope the country will stabilize and  ’L'union fait la force’ will return, just thought this was a interesting stat for others to see.

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  • Mulan

    Hi Joop, as a Dutchman you could have known that the northern part of Belgium is economically most active.  Beside Brussels the French part of Belgium is quit depressing and so does it look like.  Ever went to Luik? For the passed months they have been discussing splitting Belgium up.  The northern welthier part for the Netherlands and the southern poorer part for France. Wouldnt be such a bad idea as quit alot of Dutch ppl live in Belgium but are Dutch and have there jobs at this side of the border.

  • http://www.marc.cn/2011/12/google-analytics-a-different-perspective-on-belgium.html Google Analytics: A different perspective on Belgium | Shanghaied Weblog

    [...] noticed some interesting statistics in our Google Analytics about traffic from Belgium and wrote about it on his personal blog. I repost the full article here with his [...]

  • Bart Lapers

    I guess most of the traffic was triggered by the article in DeStandaard, a newspaper which is in Flemish, so none of the Walloons reads it!

  • Anonymous

    @9d8aec04e9d54436a29d7616ad99b044:disqus The southern part of France is poor? Since when?  Cannes? Nice? Aix-En-Provence? Lyon?
     

  • Delboy

    Another misread post, Mr Amadei, can’t say you’re the smartest of all!