Sheridan Tatsuno is a born and raised silicon valley entrepreneur; he just gave a intentac.org presentation about investments and marketing. I want to share three marketing questions that any VC will ask you after your pitch, know the answers:
1. Do you have names, email and phone numbers of your customers (if you don’t, you will fail as a engineer who doesn’t know how to spell business, or as a ‘Steve jobs’ entrepreneur who doesn’t get his resources straight; solution: get top guns in marketing around you)
2. What keeps your customers up at night, what is your solution
3. Why are you better then your competitors? Know how to answer this sufficiently.