Goodbye DonaldDuck, Kieskeurig & Sanoma

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Yours truly has quit his job at Sanoma and has his last working day today.

It was a difficult decision; Sanoma has been my rescue back in 2012, hiring me straight after the crash-and-burn of my Chinese startup. Starting in the fancy Amsterdam office I felt proud finally working on ‘major league‘ websites with a shiny new Apple laptop. As architect the door was open everywhere and I learned a lot about performance based web business. Particularly about MVP’s and making decisions based on traffic instead of assumptions.

Later my work moved to the city of Culemborg when I became IT development manager at Kieskeurig.nl (a price comparison site owned by Sanoma) where I established a new development team and we developed a brand new site. I was part of the strategic board and I got my first lease car ever! When Kieskeurig’s office relocated to Hoofddorp, my family moved along. However, As things at Kieskeurig.nl were pretty much setup I moved departments to Kids & Teens.

Ah, Sanoma. Lot’s of great memories with it’s infamous office parties, company outings and investments in their employees but the publishing company does struggle with reclining ad-sales and orders. The 500 colleagues being let go back in 2013 signalled the publisher’s change of course.

As IT manager Kids & Teens I became part of a game development team building a game strategically aimed at countering the stagnating income from print. After the game was launched and put in maintenance we developed various other websites related to the kids and Disney realm. But things cannot last forever, I’m leaving. This week my colleagues set-up a goodbye drink and we went for Korean Barbecue in Amsterdam! I’ll be missing all of you, keep in touch!

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As I’ve got a new opportunity I’m moving on. I have a double feeling because Sanoma feels like home (little village) to me now. As it’s my last working day I’m handing in my laptop symbolising the end of my work here. I’ll enjoy a week of free time and then prepare our flight back to China for our next chapter!

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